Leading Authorities is hosting its sixth Livecast today featuring retail thought leader Paco Underhill. The program will originate from our studios and is basically live, interactive television over the internet. You can broadcast from a single point to literally anyone with a laptop around the world.
We are seeing more and more organizations that want to reach employees, members, or diffuse audiences look at this technology. It is a lot more expensive than a simple audio conference call….but…you get a live picture, can poll the audience, and have participants from around the world ask questions.
Where is this technology going? Will it replace live meetings? Displace traditional training programs? Or will it take a very long adoption…after all picture phones were first introduced by ATT in the 1960s. You could go to a facility in New York and can do picture calls with your friends in Los Angeles….50 years ago! And video conferencing which is just a more mobile, affordable version of “picture phones” are just now becoming popular. What do you think?